» Foster your creativity and imagination
LEGO® SERIOUS PLAY® (LSP) is a method that uses LEGO bricks as metaphorical models that represent brands, businesses or products. It is designed to hands-on boost innovative thinking and professional performance. Through facilitated workshops using LEGO SERIOUS PLAY method and material, every participant gains a deeper understanding and commitment by listening to all people involved.
With increasing complexity of the business environment, researchers and practitioners at the LEGO Company sought for more effective methods for businesses to meet the everlasting challenge of doing things better. Its fundamentals lie in studies about organizational development, tutoring and psychology.
Over several years the LEGO SERIOUS PLAY method has been redefined by the LEGO Group as a way for enhancing innovative thinking, communication and collaboration in boardrooms, offices and the shop floor among teams and individuals. The concept has been used by LEGO itself to reinvent its business model and to define a new strategy. Today, the LEGO Group is the most successful toy manufacturer in the world.
When observing a facilitated workshop using the LEGO SERIOUS PLAY method and material, you will soon realize that it is highly efficient: For the business’ benefit, it gets more out of the people in shorter time. However, a workshop using the LEGO SERIOUS PLAY method still respects the opinion of every individual by involving everyone equally. Every member of a LSP workshop participates equally in the discussion, the storytelling and therefore contributes to a deeper understanding. By doing so, it builds up everyone’s commitment and confidence about the upcoming tasks.
» LEGO SERIOUS PLAY…
…is a perfect illustration of a cooperative approach that supports teams and individuals to solve their challenges from a different and creative viewpoint
Our Certified facilitators of the LEGO SERIOUS PLAY method and material believe that innovation and inspiration are the result of facilitating workshops and trainings way differently. We believe that cooperation, communication, and collaboration are essential components of sustainable business models. That is why we find that facilitated workshops using LEGO SERIOUS PLAY method and material can help you to look at problems from a new perspective, often leading to creative and innovative ideas, as well as out-of-the-box thinking. With this in mind, we use LEGO SERIOUS PLAY in our university certified and ECTS credited Leadership and Development trainings as well in our tailor-made Coaching and Training sessions.
Leading organisations encourage their employees to participate in the process of brand building and business development. They also nurture their talents, innovation and creativity. As vital part of this, leaders have to step up to the next level. And the LEGO SERIOUS PLAY method is a powerful instrument to encourage these types of behaviours. It uses play to empower leaders, executives, managers, teams, and employees in a more effective communication. The LEGO SERIOUS PLAY method sparks their creativity and imagination and enables them to develop a new confidence towards their work. It can lead to new ideas and approaches, improved communication, and better problem solving for individuals and teams.
of all participants would recommend a LEGO SERIOUS PLAY workshop with us
I experienced creativity, freedom & interaction
The abstraction on models makes your statement more understandable
I gained new viewpoints
complex situations are very good to dipslay based on interaction and play
» More about LEGO SERIOUS PLAY
Download an article about LEGO SERIOUS PLAY Workshops (in German)
Watch a video about LEGO SERIOUS PLAY and gain even more insight
Watch a workshop film with Lewis Pinault, former General Manager LEGO SERIOUS PLAY
Read the book by Per Kristiansen & Robert Rasmussen, co-creators of the LEGO SERIOUS PLAY methodology
Do you have questions?
We know LEGO SERIOUS PLAY is a massive tool.
So we are happy to assist and guide you through your questions. There is also the chance to book a free* demo workshop at your offices.
*travel cost occur